Today is my first day back at work in 3 weeks after my wedding and honeymoon and I’m totally refreshed and ready to get back in the swing of things. I’m sure I’ll be sharing pictures from our Yosemite wedding and Switzerland honeymoon eventually but for now, it’s time to talk about Earth Day!
Today is Earth Day, which makes me extra happy to talk about this incredible planet we live on. Having our wedding in Yosemite and our honeymoon in Switzerland just made us abundantly grateful and continuously shocked by this planet, it’s insane landscape and it’s amazing people.
Ok, I’ll share one picture from our honeymoon because this view was just incredible! Taken at the top of the Swiss Alps at 10,000 feet and freezing our booties off but totally worth it.
Ok one picture from the wedding because this view was also epic. Completely unedited iPhone shot by our photographer, Kristen Curette.
Unfortunately the reality is, if we don’t change the way we live to help protect our planet, it may not always be this way. So today I’m sharing what I do here at Just Jurf to help give back to our planet.
One Tree Planted
Almost a year ago, I started a partnership with One Tree Planted, a non-profit that helps reforestation around the world by planting a tree for every dollar donated. My commitment has been one tree for every order placed and so far, I have planted 265 trees! Currently, my focus is on California, helping to rebuild the forests after the devastating forest fires that are so close to our home here in the Bay Area.
Every 20 seconds, an area the size of a football field is burning in California. A total of 2.4 million acres have burned since January 2017. That’s roughly the size of the entire Bay Area. In 18 months, wildfires have destroyed over 200 million trees throughout the state. The loss of so many trees can have a huge knock-off effects as they provide ecosystems for animals, they prevent mudslides and floods, they clean the air we breath and the water we drink and are our best bet in reversing the effects of climate change. (source)
Paper is a huge contribution to the decline in forests and in the US, we consume more than 30% of the world’s paper. (source) So, what are we doing about that?
Tree-free paper is our way to go! Not only is this cotton paper airy and fluffy, it’s luxuriously smooth and my absolutely favorite to use. Unfortunately, we can only use this paper on 100% letterpress orders but we use it every chance we get.
Our alternative paper that we use on the majority of our orders is Forest Stewardship Council (FSC) Certified. The purpose of FSC is to promote environmentally appropriate, socially beneficial and economically viable management of the world's forests. It claims that forests managed to its standards offer benefits to both local and wider communities and these are said to include cleaner air and water, and a contribution to mitigating the effects of climate change. (source)